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Unilever Pulls Dove Ad

Outrage over bodywash spot.

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By: TOM BRANNA

Editor

Dove body wash may be for everybody, but Unilever did a lousy job of conveying that message in a three second Facebook ad. A social media outcry over an advertisement for Dove body wash which showed a black woman removing her top to reveal a white woman has escalated into a public relations disaster for the Unilever brand. The 3-second video clip, posted on Dove’s US Facebook page on Friday, reminded some social media users of racist soap adverts from the 19th century or early 20th century ...

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